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Monday 29 July 2019

How to Increase Domain Authority


What is Domain Authority

Domain authority and page authority both are different,although they are both ranked from 0-100. Domain authority improve the whole website ranking,where as page authority is the score of a specific single page. Domain authority is fix across the whole site, but page authority is not fix its keep on  changing from page to page within a domain.


How to Increase Domain Authority



How Domain Authority is Calculated


The Domain Authority is Calculated by considering all link which are linking to root domain,total number of links including internal links,external links and Quality Back links. Moreover Mozrank and Moztrust score also taken into consideration for calculating domain authority.  

Domain Authority Formula = 
Quality content + Internal and External Linking + Site Loading Speed
+ Social Popularity - Toxic Links - High Bounce Rate      

What is Good Domain Authority Score
Domain Authority - between 40 to 50 is considered average score
Domain Authority - between 50 to 60 is considered good score
Domain Authority - over 60 is considered excellent score



What is Page Authority 


Page Authority is a score developed by Moz that predicts how well a specific page will rank on search engines result page SERP. Page Authority score range from 1 to 100.The Higher page authority score the higher ability to rank on SERP.

Steps to increase Page Authority
  • Utilize great picture which is applicable to your substance 
  • Build link from high domain authority sites 
  • Remove broken link from your page
  • Spread connection juice from pages which having high PA to those with those having less PA.

Domain Authority of Website depend on Various factors like :

Age of the Website : The number of year website is active and how old is your site.
Loading Speed of Website: Loading Speed is very vital.The faster the Loading speed of website reduces the bounce rate.
Number of Backlink : The number of unique back link website has established with higher Domain authority of website.
Internal Link Structure : Internal Linking improves the user experience on your website
The number of comments on the content : The content should be shared on social media like Facebook,LinkedIn,Instagram and Google Plus and user should be encouraged to comment like and share. 

Steps to Increase Domain Authority ( DA ) 

  1. Pick a name of the Domain that is relevant to your niche   
  2. Advance On page SEO including the Page title tags,Meta description,Image alt labels and the substance.
  3. Work on off page SEO 
  4. Utilize the content which has high quality and utilize Unique Content that individuals will Link to it.
  5. Website should be mobile friendly
  6. Broken Links impact the positioning of site that why eliminate broken connections from site by running review
  7. Always include internal link in your page
  8. Create Linkable content
  9. Always Check your Domain Authority score by using domain authority checker tool.
  10. Make sure your website loading speed is good to reduce bounce rate
  11. Improve your social signal by doing content promotion via Social Media like Facebook,Twitter,LinkedIn and Instagram.
  12. Try to improve page authority also.




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