This Blog will give you information on Digital Marketing Tips.

Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts

Tuesday, 28 April 2020

What is spam score and how to reduce the spam score of a website ?


What is Spam Score ?
Spam score is Created by Moz to measure the website quality.Its tell the malicious score of any website.Spam score range from 0-17.The site which has spam score between 1-4 then it is less unsafe and in the event that site has spam score between 5 - 7, at that point it is cautioning given by google to that site.In the event that site has spam score is 17, at that point its his considered awful spam score and that site is boycotted in google and it won't show up in Search results.
What is spam score and how to reduce the spam score of a website ?

Spam score Levels
0-4  = Less Harmful
5-7  = Moderate
8-17= Highly Dangerous

Friday, 6 March 2020

What is google penalty in seo and steps to avoid Google Penalties?


What is Google Penalty ?
Google Penalty is a negative effect on your website ranking on SERPs based on updates that are made within Google’s Search Algorithms.This Penalty effect those sites who are using Black Hat SEO Techniques.


What is google penalty and steps to avoid Google Penalties?


What kind of Google penalties can you get?
Google Penalties are divided into two category
1) Algorithmic Penalty 2) Manual Penalty 

What is a Manual Penalty ?
A google worker make a move against a site for manual penalty.A space will be physically surveyed by a google representative in the event that they feel that google website admin rules are not followed.

Sunday, 19 January 2020

Top 40+ SEO Interview Questions and Answers in 2020



SEO is important part of Digital Marketing.So its very important that we should know every things about SEO. Below article will give you every information about SEO interview Questions and Answers.


SEO Interview Questions and Answers

Advantages of Search Engine Optimization

  • SEO increases traffic on your website
  • SEO increases brand awareness
  • SEO generates more leads and sales
  • SEO decreases advertising cost
  • SEO help to make your PPC Campaign Successful
  • SEO improves digital marketing ROI
  • SEO Promote your Company
  • SEO help to reach your audience

SEO Interview Questions and Answers in 2020


1) What is Search Engine ?

A web search engine is a software system that is designed to search for information on the world wide web .

2) What is SEO ?

SEO is a Process of optimizing a website to get higher ranking in Search engine result pages. Search engine optimization is broken down into two category:-
A) On Page Optimization B) Off Page Optimization

3) What is On Page SEO ?

On Page SEO refer to all the activities are performed within the website so to improve the ranking of website on search engine result page (SERP) and more relevant traffic from search engines.

4) What is Off Page SEO ?

Off page SEO refers to all the activities and are undertaken outside the boundaries of the website so to improve the ranking of the website on search engine result page (SERP).

5) What should be the Meta tags length in SEO?

The title tag should be 60 to 70 characters including space and  Meta description should be 200 to 250 characters including space.

Saturday, 9 November 2019

How to install google analytics on wordpress website

How to install google analytics on wordpress website

Google Analytics is exceptionally straightforward device which help to see everything happening on your site.With the assistance of google investigation device you can perceive how well your site is performing so you can figure out how to improve it.




  • How Many People Visiting Your Site
  • You can know from Were the visitors are Coming from are they originating from google,face book or twitter.
  • How much time visitors are spending on your site
  • Most visited pages of your Site
  • When do your users visit?
  • Users are coming from which country
  • What are your top devices
  • When do your users Visit
  • How are you Performing Against Goal
  • How well do you retain your users
  • It also help to know dynamic client on your site
  • It additionally help to realize Bounce rate on your site

Friday, 1 November 2019

What is google webmaster tools and how does it help

What is google webmaster tools and how does it help

Google webmaster tool now known has google search console tool.Webmaster Tools is a free service offered by Google that allows you to track and monitor the performance of your website in Google search results. Its give information about your pages index on website,detail information  about most popular keywords and links that are pointing towards your website.It is free tool you can use it for monitoring the performance of your website. The use of google webmaster tool is explained below.

Thursday, 5 September 2019

what are dofollow and nofollow links



Nofollow links don't allow computer program bots to follow link., it doesn't pass link juice. Exclusively Humans are prepared to follow the connections.Google clarified that they don't consider nofollow interface traits .But significance of such connections are incredibly less. No follow joins doesn't affect the Domain authority nor help you out to Improve SEO positioning or perceivability of your site.

Below are the example of Nofollow Link:
<a href=”http://www.google.com/” rel=”nofollow”>Google</a>


what are dofollow and nofollow links

What is Do follow Link

Dofollow links enable all search engines to follow them .Its pass link juice and a backlink. If a webmaster is linking back to you with this link each computer program and Humans are ready to follow you. the most effective thanks to provide somebody dofollow link is permitting keyword within the anchor text. Dofollow Link incorporates a potential to enhance the ranking and also the quality of your web site in Google.Link that doesn't contain Rel=”Nofollow” Attribute is dofollow link .Do follow link are considered the most important  links for any websites.

Friday, 23 August 2019

What is the method for removing dead links and crawl errors from a site?


What is Crawling Errors ?
Crawl errors take place when a search engine tries to reach a web page but not able to reach. Crawl errors are two types:
Site errors (whole site can’t be crawled)
URL errors (one specific URL per error)



What is the method for removing dead links and crawl errors from a site?


Site Errors in Google Search Console :
1) DNS Errors : A DNS (Domain Name System) error means that a search engine can’t connect with your server either because the server is down or because there's an issue with the DNS routing to your domain. Usually its is a temporary issue.

2.) Server Errors : At the point when you see this kind of blunder for your URLs, it implies that Googlebot couldn't get to your URL, the solicitation planned out, or your site was occupied. This can likewise imply that your site such a large number of numerous guests that the worker simply couldn't deal with all the solicitations.


3) Robots failure : Before Googlebot crawls your website, it tries to crawl your robots.txt file to see if there are any pages that has not indexed. If that bot can’t reach the robots.txt file  Google will postpone the crawl rather than risk crawling URLs that you don’t want crawled. That’s why you always make sure that the robots.txt file is available.


Thursday, 15 August 2019

what is 404 error in seo and how to fix it



Mistake 404 message happens when a site has been taken out or moved to another URL.There are additionally different reasons why a blunder message could show up.. These include:

1. The URL or its substance, (for example, records or pictures) was either erased or moved 
2. The URL was composed erroneously or composed into the program inaccurately
3. The server responsible for the website is not running or the connection is broken
4. The requested domain name can’t be converted to an IP by the The entered domain 
     name doesn’t exist or has expired.


what is 404 error in seo and how to fix it

Note that there are numerous ways for you to perceive the 404 mistake. however, the basic mistake messages look like as beneath.
404 error
404 page not found
Error 404,HTTP 404
The mentioned URL was not found on this web worker

Best off page seo techniques 2019


Off-page SEO refers to activities taken outside of your site which will assist with expanding positioning on search engine results pages (SERPs). 

Off-page SEO focus  expanding the Domain authority of your site through getting links from different sites.

Best off page seo techniques 2019


1. Website optimization is significant for higher positioning on SERPs. Off-page SEO help the site to improve page rank on SERPs. The better the position of the site page, the site will be significant for the internet searcher.

2.Off-page streamlining of site help to rank higher in web crawler result page. High position in query output prompts higher traffic to the site.

3.It is significant for more business presentation. Higher positioning prompts more connections, more visits, and more web-based media specifies. It grows up ceaselessly and never goes down. Its assistance your business and make brand mindfulness .

There are three fundamental advantages of off-page SEO.

  • It will assist with expanding your SERP rankings
  • It will assist with expanding your Page Rank 
  • It will assist you with acquiring more introduction for your site..


Off-page SEO will help with making your webpage to get notable on the web, so you can get more prominent detectable quality and brand care. Coming up next are the summary of top 10 best off-page SEO techniques.

Friday, 2 August 2019

What is Robot.txt file in SEO


What is Robot.txt file in SEO

Robot.txt is a text file that tells search engine robots which pages on your sites to crawl.
Its also tells web robots which pages not to crawl.


Steps to create Robot.txt file for blog
1.) Open website https://ctrlq.org/blogger/
2.)  Put website in generate sitemap option and press enter
What is Robot.txt file in SEO

Tuesday, 30 July 2019

What is SiteMap in SEO


A Site Map is a list of all Pages that are available on website .Its help to know the structure of all the pages.


What is SiteMap in SEO



Types of Sitemap in SEO

1) HTML Sitemap : HTML sitemap is for the user. By clicking on Html site map Viewers can see the Structure of the website and how many pages are available on that website.

2) XML Sitemap :  The XML sitemap is slightly different from Html Sitemap.The XML sitemap is Crawled by search engine to know to see the updates on the website.XML Sitemap protect you from duplication issue.By using XML site map search engine easily come to know the exact time ,when and who published the content first.If your website does not have sitemap then it may possible that your website crawling will goes to slow compared to the website that have XML site map.

Monday, 29 July 2019

How to Increase Domain Authority


What is Domain Authority

Domain authority and page authority both are different,although they are both ranked from 0-100. Domain authority improve the whole website ranking,where as page authority is the score of a specific single page. Domain authority is fix across the whole site, but page authority is not fix its keep on  changing from page to page within a domain.


How to Increase Domain Authority



How Domain Authority is Calculated


The Domain Authority is Calculated by considering all link which are linking to root domain,total number of links including internal links,external links and Quality Back links. Moreover Mozrank and Moztrust score also taken into consideration for calculating domain authority.  

Domain Authority Formula = 
Quality content + Internal and External Linking + Site Loading Speed
+ Social Popularity - Toxic Links - High Bounce Rate      

What is Good Domain Authority Score
Domain Authority - between 40 to 50 is considered average score
Domain Authority - between 50 to 60 is considered good score
Domain Authority - over 60 is considered excellent score

Saturday, 18 May 2019

Black Hat SEO Techniques

The technique in which using unethical practices while performing SEO for your website or Web Pages is known as Black Hat Technique in SEO. These techniques are used to get an instant ranking for the websites.

Black Hat SEO Techniques

Why Should You Avoid Black Hat SEO?


So as to accomplish higher positioning in SERPs bloggers attempt to utilize Black HAT SEO exercises. Every new blogger should know that using Black HAT SEO techniques effect the ranking and will take them into loss only.

Black HAT SEO was used, and still is being used by those who want to gain higher ranking on SERP quickly. There are many risks involved in using black hat SEO techniques.That why black hat seo techniques should be avoided. Some of these risks include penalties from Google, the site being banned from the search engines or removed from the search engine result page SERPs.That why black Hat SEO techniques should be avoided. Algorithm updates from Panda and Penguin are the main reason of the latest penalties that have taken place when Google discovered that black hat SEO methods were used.


Friday, 5 October 2018

15 Best on page seo techniques for higher rankings in 2020


 What is SEO ?

SEO is the process of optimizing a website to achieve higher ranking in (SERP) Search Engine Result Pages.

SEO Purpose : 
  • Increase Website Traffic 
  • Achieve ranking om Search Engine Result Pages (SERP) .
  • Improve Ranking positions in Search Engine Result Pages .
15 Best on page seo techniques for higher rankings in 2020

Importance of SEO

If you have a website , Blog or Online Stores.SEO can help your business to grow and meet the objective of the business. SEO is essential because User trust Search engines like google,yahoo and there are other search engines also .If your keyword appearing on top position which user his searching then it increases the trust of user on your website.

Tuesday, 3 April 2018

SEO Process Stages for Project


SEO Process Stages for Project


Steps for SEO process stages for a project


1) Check website current status whether it is SEO friendly or not.
     Checking SEO score for each pages of websites using online Tools.
     you can use seo tools to check seo score
     for ex https://smallseotools.com

2) Collect information about keyword list using Google Adwords- 
     Keyword Planner tool.

3) Select keyword list & Select web pages of website for On page SEO.

4) Start On Page SEO for selected pages.

5) After doing on page seo check seo score for each page which you 
     have optimized