Top 11 benefits of ppc marketing in 2020

We create website so we can sell our product and services.For that we do SEO for our website so we can get traffic on our website. But even after doing SEO we are not able to generate traffic to our website. SEO take lot of time to bring traffic on website.so if we want instant traffic on our website.So we look for easiest solution for instant traffic. PPC is the best way for instant traffic. Its have very high conversion rate.

What is PPC ( Pay Per Click )

PPC (Pay per click) is a part of digital marketing. In PPC advertiser pay a fee each time when some one clicked there ads. PPC services are being provided by a search engines like Google, Bing. It is the easiest way to come on search engine results page and get their top position.It also help to generate lot of traffic on our website.
When a user searches on Google search engine for that he use keyword .If you have chosen the same keyword, your ad appears will appear to him on organic search.When people click on that Advertisement. They will reach your site to know more about.This is only one way of Ad Words works.

Top 11 benefits of ppc marketing in 2020

1.Small Investment for advertising : Google AdWords is not like other media were you need huge investment for advertising. you can start advertising on AdWords with a small amount. You have to pay for advertisement only when some one click on your ads. Also, you can set your daily budget as per your need there by giving you more control budget.

2. High ROI (Return on Investment ) : Google AdWords provides high Return on Investment (ROI).  If you have chosen a correct keyword, done the effective bidding and your site is fast and appealing, you will get the high conversion and high conversion leads to high ROI.

3. Generate Instant traffic : If you have created advertisement as per Google’s guideline. Google will show your advertisement on top of the Search engine result page( SERPs). It will help to generate quick traffic to the website.

4. Track Conversion : Google AdWords help you to track conversion. so it help you to know which ads is Performing well so to sell more product or service. You can also edit/optimize nonperforming ads.

5. Re-marketing : You can follow your customer or someone who is looking for product/service similar to your product or service on Google or its partner sites using re-marketing . It will helps you to get your customer back on your website and give high conversion.

6. PPC help you to Target in City or a country or internationally :Ad Words help you to target a city or a country or internationally. Suppose you have a small business and you want to sell your product or service in a particular location. You can set target location in Ad Words.

7. PPC advertising is measurable : PPC publicizing is quantifiable. You can without much of a stretch ascertain your arrival of sum spend on publicizing. You can follow which notices, watchwords, or advertisement situations that are performing admirably and driving more return.You can likewise Optimize you promotions if its not performing great.

8. PPC Advertising formats are better than organic listings : PPC advertising formats are more better than organic listings. You have more options that will help you generate more results on your ads. A few examples  to install call tracking, Set site links on Ads, and customer reviews on your PPC advertisements.

9. Advertising isn't dependent on SEO or Google rule changes: Unlike organic listings, PPC advertising is not risky. PPC adverting is not dependent on changes  of Google algorithm Updates , or your website’s optimization.

10. PPC advertising is very targeted : PPC promoting is very focused on. Much the same as natural search,were you catchphrases to target . Notwithstanding, as a promoter, you will have all the more focusing on alternatives in PPC Ads. You can focus on your promotions at different areas. You can target many catchphrases simultaneously. 
You can use there online practices and interests to focus on the individuals.

11. PPC advertising is better than different types of advertising  : PPC advertising have more advantage over other forms of advertising. This is because of the huge data that PPC advertisers have at their discretion. PPC advertisers can advertise to their email contacts, website visitors, or people who visited their store. This allows you to not only acquire new customers but also to increase purchases from previous buyers.

Also Read :  What are keyword match types in Google Ads?